Digital Performance

Driving conversion through experimentation


A systematic, evidence-based approach to digital performance

Our performance team is a dedicated and unique blend of certified analysts, ux designers & developers who create data and research-led insights in a structured method to constantly improve conversions and experiences for our client’s digital products.

Data-driven insights are at the heart of every digital project we work on. Without access to excellent data and a framework to gather, distil, analyse and report on such data, digital strategies can fail to meet their objectives.

Strata3 is a fully certified analytics, optimize & data studio google partner services company. We continue to invest in ongoing training and certification for our digital performance teams who always upskill and improve our offering.

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Digital performance methodology

Strata3 takes a systematic and evidence-based approach to conversion rate optimisation (CRO) that involves a constant cycle of tracking, discovering, analysing, iterating and testing every aspect of a website or application.

CRO is not a one-off task, it's a process.  We begin by understanding the potential barriers within a conversion funnel through:

We then use this data to run experiments on the site which aim to increase conversion against key business goals.

Digital Performance Clients


We combine data & research-led insights to improve conversions and UX for our client’s digital products.

Case Studies

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