Our digital consulting team specialise in business analysis, customer experience, technology road-mapping, platform selection, optimising online delivery workflows, measurement, traffic generation, infrastructure as well as content models and solutions. Our objective is to create a complete end-to-end strategy, with no gaps against measurable commercial goals.
Other advisory services we offer include; building stakeholder ownership and devising governance models for digital transformation. Often our consultants advise on resourcing and processes required to build, maintain and grow a digital channel. For these reasons, combined with our 18-years of demonstrable digital expertise, is why large brands are increasingly choosing Strata3 over traditional management consulting providers
Our design philosophy is to make every digital product we create useful, innovative, simple and beautiful. Discovering problems before crafting solutions is what good design thinking is all about so our UX and design team are always keen to observe and speak with users so we can get to the heart of their needs and motivations before exploring, sketching, refining, prototyping, user testing and rapidly iterating solutions. Our design process invariably results in work that not only looks beautiful and functions well but also serves a useful purpose and delivers results. We are also very experienced working in both Waterfall and Agile project methodologies.
Strata3 believe analytics provides the only objective view of digital success. Our Google-certified analysts implement, report and create insights, which inform all of our UX design and development decisions on the basis of logic. Our Clients’ success, can be measured in real and quantifiable metrics by using Google Analytics, Google Tag Manager, Optimizely with other reporting toolsets. We support analytics accounts for many customers and the insights we have provided has; lifted sales, improved customer-experience, increased session times, reduced call-centre activity and increased conversion rates. Our partners, AdBirds also provide analysts, where local resources are needed in particular European markets.
Strata3’s expertise in front and back-end development, platform deployment and integration is central to our service-offering and heritage as a web company. Our clients are vested in our developers’ knowledge and professionalism often for business continuity. Therefore, we invest in training and career enhancement for our developers who are all full-time colleagues, based in our offices and work on multiple technologies including; .NET, Java and PHP. Our skills include; API and web-services integration, platform integration and customisation, eCommerce and testing. Our App developers are skilled in Angular JS and mobile technologies to complement our web projects for a complete offering.
We are constantly exploring new technologies, recognising that digital is never steady-state. For our key verticals, we select, train and gain certification in technologies such as; Temenos for our Banking clients, BigCommerce & Magento for eCommerce, Kentico WCMS & Enterprise Marketing Suite and OpenCMS for our enterprise clients. Our Front-end team also explore new frameworks, code-practices and standards to constantly improve our solutions. As certified Google Analysts, we are specialists in Google Analytics & Google Tag Manager. For support clients we use Atlassians’ Jira as the service-desk combined with Confluence, which our UX team use for user-stories and document repository.
Our digital marketing campaigns always place analytics at the centre. Our approach is to use insights from analytics to ensure the destination site is optimised and passes the SEO, keywords, content and UX tests to ensure conversion rates are optimum and our clients get ROI on marketing spend. This approach allows us to systematically assess the search and social triggers, which inform the AdWord, Social or PPC spend to ensure best results, attribution and facilitate remarketing, where appropriate. Successful marketing also requires a platform that syndicates site content to social platforms for maximum reach and exposure as an integrated approach.
Our client support engagements are based on real commitment and business relationships where we provide dedicated teams working onsite at our client locations or in Strata3 solely on a specific client account often to servicing high-volumes of tickets and critical tasks. Our customers access; analyst, design, development & project management resources against pre-agreed service-level agreements and prioritisation levels. Strata3 has built a deep understanding of our client's brand, products, company culture and people through this approach. All of our support clients we use Atlassians’ Jira as the service-desk and we regularly customise our support model specific to each clients’ requirements.
Strata3 has provided dedicated and shared hosting services to many of our enterprise clients for over 12 years. We are leaders in tailored infrastructure solutions on cloud platforms in our Tier 4 data centres. We use the latest hardware and software technology from leading vendors. Our hosting partners, CTI Global (formerly, Another9), are specialists in virtualisation, replication technologies and managed services and provide Strata3 with Cloud (IaaS), Data Centre Colocation and 24/365 managed I.T. services with specialisation in secure, multi-site, and high availability hosted solutions. They have received ISO27001 and IS09001:2008 (Quality Management Systems) certification domestically, and SSAE16 internationally.
Strata3’s project managers always adopt a partnership, collaborative and human approach to our clients. Our project management team are PMP-certified and adopt the core tenets of that project management methodology. For each client we appoint a dedicated project lead and agree a project governance and delivery framework, which allows for project and support contracts to be planned, tracked and managed and supports open and clear communication between client and Strata3. Many of our PM team also bring business analysis, marketing and user-experience skills combined with a deep knowledge of technology, which has been the basis of our successful client partnerships.